Goodstone Inn & Restaurant, located in Middleburg, Virginia, is a luxury resort offering elegant accommodations and fine dining in the heart of Virginia's wine and horse country. Segal Communications partnered with Goodstone Inn & Restaurant to enhance bookings and visibility locally, nationally, and in travel trade. Efforts included refining media materials, amplifying key announcements, and coordinating media visits. Results included coverage in Eater DC, Northern Virginia Magazine, Lodging Magazine, and Vogue, driving increased awareness for Goodstone and its 5-star sister property in Costa Rica.