Hotel Ketchum

Hotel Ketchum, a newly renovated boutique hotel in Idaho’s
Sun Valley region, hired Segal Communications to establish its identity as a community-focused, quirky establishment. Segal handled the property’s launch and ongoing visibility, maximizing exposure by pitching events, amenities, and design highlights while positioning leadership to discuss travel trends. Segal partnered with the Airport Alliance, tourism boards, and local businesses to overcome limited influencer travel budgets to create complete itineraries with comped experiences.